You have an idea and limited runway. We build MVPs that validate your hypothesis, attract early users, and help you raise your first $500K-$2M.
You hire cheap contractors. They build everything you ask for. Six months later, you have an app nobody uses and $200K gone.
You're out of runway. You can't raise because you have no traction. You built the wrong thing because you didn't learn fast enough.
Speed matters more than perfection at the MVP stage.
An MVP isn't a smaller version of your final product. It's the smallest thing that proves your hypothesis.
The difference: Good MVPs answer one question: "Will people use this?" Bad MVPs try to answer every question at once.
We've built 100+ MVPs. We know the difference.
We don't start coding until we know what to build. Most MVPs fail because founders skip discovery and build the wrong thing.
This process has saved founders $500K+ and 6 months by killing bad ideas early.
We map every assumption your business depends on. Which ones are guesses? Which ones are facts?
We document 30-50 assumptions. Most are wrong. We need to find out which ones.
What's the ONE assumption that, if wrong, kills your entire business?
Before building anything, we test assumptions with minimum effort.
Cost: $0 | Time: 3-5 days
Talk to 20-30 potential customers. Ask about their problems, current solutions, and pain points.
Green flags:
Red flags:
Cost: $500-1K | Time: 1 week
Create landing page explaining your value proposition. Run ads. Measure signups. Target: 100-200 visitors, 20-40% conversion.
Cost: $10-20K | Time: 4-6 weeks
Build simple UI. Do complex work manually behind the scenes. Learn if people complete the flow and will pay for this.
We run 2-3 of these tests before writing a single line of code.
What's the ONE feature that proves your entire value proposition?
What's the ultimate outcome your user wants?
Example: Not "track workouts" → "lose 20 pounds"
What's the ONE action that most directly delivers that outcome?
What's the smallest version of that action you can build?
Your One Thing becomes your entire 8-12 week MVP.
After 2 weeks of discovery, we build for 8 weeks, then launch.
Set up infrastructure. Build authentication. Design database. Create API skeleton.
Build your core feature. The one thing that proves your hypothesis. Working feature every Friday.
Fix bugs. Optimize performance. Add loading states. Make it feel professional.
Test on 20+ devices. Set up analytics. Configure monitoring. Prepare app store listings.
Submit to app stores. Launch to first users. Track metrics daily. Real data validating or invalidating.
Throughout the process:
Each feature adds 2-4 weeks to timeline. Build core value first.
This stack gets you to market in 10-12 weeks with full learning instrumentation.
Discovery (2 weeks): $15K
MVP build (8 weeks): $80K-$150K
Timeline: 10 weeks total (2 discovery + 8 build)
We work with 12 clients per year. Seven spots left for 2025.
Limited availability. Book your strategy session now.
10-12 weeks total. 2 weeks discovery + 8 weeks build + 2 weeks launch.
$95K-$165K including discovery. Most founders use R&D tax credits.
Discovery saves you 6 months and $200K by ensuring you build the right thing. 30% of our discovery projects result in major pivots before coding.
We've killed ideas in discovery. You save $100K+ by not building the wrong thing. We help you pivot or find a better idea.
30% of MVPs fail to validate. We help you pivot or kill the idea. Failing fast is better than spending 2 years on the wrong thing.
Book a strategy session. We'll review your idea, your market, and your assumptions. We'll tell you honestly if an MVP makes sense.
No pressure. No sales pitch. Just straight talk about whether we can help you validate your idea.
Book Strategy SessionIf we work together, the $5,000 applies to your project.